2020 Editorial Calendar
Feb/March
Ad Close: 11/15/19 > Distribution: 1/10/20
#NoFilter: A celebration of everything that binds our community together. Regular items include Celeb Mami, Mom Bosses, and Uplifting Latinas. Plus, romantic getaways.
niños kids
- Ages + Stages: The latest health and development news about babies, toddlers, big kids and more, including asthma
- Health: Is your child an emotional eater?
- Behavior: Raise a kid with hustle—advice for teaching self-motivation
- Holiday: Amor, sweet amor—easy-to-make bilingual Valentine’s cards
mamás moms
- Beauty: What Afro-Latina mom influencers want you to know about your hair
- Health: Your body after baby—six common health issues
- Relationships: Single and Ready to Mingle—tackle the dating scene as a mom
- Recipes: Avocados, 4 ways
Ser Padres
- Holiday: Sweet ways to bond with your kids
- ¡Vale la pena!: Q&As with a celeb parent, plus the latest trends
- Nuestra Familia: A column featuring a real Latino family and how they get it done
- Fiesta Food: A beloved traditional food gets a kid-approved spin for Valentine’s Day
April/May
Ad Close: 1/15/20 > Distribution: 3/13/20
#NoFilter: A celebration of everything that binds our community together. Special photo essay on the changing face of Latina moms.
niños kids
- Ages + Stages: The latest health and development news about babies, toddlers, big kids and more, including autism and seasonal allergies
- Health: The fight against air pollution, and what you can do!
- Values: Tips for raising an eco-conscious kid
- Fun: Get the kids in the kitchen
- Holiday: Eco-friendly Easter crafts
mamás moms
- Beauty: Family beauty recipes passed down through the generations
- Special Report: How Latinas are the original natural mamas
- Home: Recycle your kid’s stuff
- Recipes: Plant-based meals with a Latin twist!
Ser Padres
- Finance: What kids can teach you about money
- ¡Vale la pena!: Q&As with a celeb parent, plus the latest trends
- Nuestra Familia: A column featuring a real Latino family and how they get it done
- Fiesta Food: A beloved traditional food gets a kid-approved spin
June/July
Ad Close: 4/14/20 > Distribution: 6/12/20
#NoFilter: A celebration of everything that binds our community together. Regular items include Celeb Mami, Mom Bosses, and Uplifting Latinas. Special report on the 2020 Olympics
niños kids
- Ages + Stages: The latest health and development news about babies, toddlers, big kids and more
- Health: Baby doctor mamas answer your most pressing newborn questions
- Safety: Pool rules to live by
- Behavior: Latinx and proud—Moms tell us how they’re raising “Latinx” kids and everything that word stands for
- Fun: Roadtrip in español!—Audio books, word games, and sing-along tunes for a fun journey. Plus, trip ideas from real families
mamás moms
- Beauty: Yes, you need sunscreen, too! We break down SPF for Latinas
- Mental Health: Stop yelling—curb your tirades once and for all
- Identity: Papi power—How dad squads are changing the narrative of fatherhood
- Food: A guide to organics—what you should and shouldn’t splurge on
- Recipes: P is for Paleta—ice pops for the win!
Ser Padres
- Holiday: Celebrate Independence days (from all over Latin America!)
- ¡Vale la pena!: Q&As with a celeb parent, plus the latest trends
- Nuestra Familia: A column featuring a real Latino family and how they get it done
- Fiesta Food: A beloved traditional food gets a kid-approved spin
Aug/Sept
Ad Close: 6/15/20 > Distribution: 8/14/20
#NoFilter: A celebration of everything that binds our community together. Regular items include Celeb Mami, Mom Bosses, and Uplifting Latinas.
niños kids
- Ages + Stages: The latest health and development news about babies, toddlers, big kids and more, including probiotics
- Health: Chill about lice—it’s not as bad as you think; sidebar on products
- Language: The best subscription boxes for Spanish learners
- Education: What Latino parents working in education want you to know
- Recipes: Lunch ideas for a tastier school year. Plus, Latin-inspired packaged snacks
- Fun: Make a family tree!
mamás moms
- Beauty: Sunglasses & lipstick—the ultimate get-out-of-the-house-quick look
- Baby: Mami, now and then—Latina moms with teens and babies at home share advice for navigating motherhood with confidence
- Home: Organize your day—simple solutions for a streamlined life
- Finance: Stop arguing about money with your honey
Ser Padres
- Education: Hands-on ideas for raising a little scientist
- ¡Vale la pena!: Q&As with a celeb parent, plus the latest trends
- Nuestra Familia: A column featuring a real Latino family and how they get it done
- Fiesta Food: A beloved traditional food gets a kid-approved spin
Oct/Nov
Ad Close: 8/14/20 > Distribution: 10/13/20
#NoFilter: Special report: What matters most to Latinas this election.
niños kids
- Ages + Stages: The latest health and development news about babies, toddlers, big kids and more
- Health: Bye, bye nightmares—help your child learn to sleep soundly again
- Behavior: Raise a confident girl
- Holiday: Day of the Dead–inspired Halloween crafts
- Holiday: Throw a Frida Halloween party!
mamás moms
- Beauty: Parents Latina Beauty Awards
- Health: How one family got control of their diabetes diagnosis—together
- Advice: Prep for baby no. 2
- Travel: You can go home again—plan the perfect trip to your native country
- Recipes: Friendsgiving potluck
Ser Padres
- Behavior: Gratitude lessons from Latin America
- ¡Vale la pena!: Q&As with a celeb parent, plus the latest trends
- Nuestra Familia: A column featuring a real Latino family and how they get it done
- Fiesta Food: A beloved traditional food gets a kid-approved spin
Dec/Jan
Ad Close: 9/14/20 > Distribution: 11/13/20
#NoFilter: A celebration of everything that binds our community together. Plus, Influencer moms’ fave kid gifts.
niños kids
- Ages + Stages: The latest health and development news about babies, toddlers, big kids and more
- Health: Real mom tips for surviving cold season
- Safety: How to choke-proof their world
- Values: Life lessons—What moms of special needs kids can teach us
- Books: Latino kid lit
- Relationships: Help your kids get along
- Food: DIY ornaments you’ll keep forever
mamás moms
- Beauty: Holiday makeup inspo
- Inspiration: Choosing my religion—how moms are finding their own spirituality
- Finance: Zero balance—three Latino families on beating debt
- Holiday: Host your first holiday party with kids. Plus, recipes for entertaining
Ser Padres
- Behavior: Easy ways to create happiness
- ¡Vale la pena!: Q&As with a celeb parent, plus the latest trends
- Nuestra Familia: A column featuring a real Latino family and how they get it done
- Fiesta Food: A beloved traditional food gets a kid-approved spin
